69
ÍÅÄÂÈÆÈÌÎÑÒÜ, ÁÈÇÍÅÑ, ÈÍÂÅÑÒÈÖÈÈ
by
RUSSIAN EMIRATES
legal consulting (on issues of tax laws, foreign
currency regulations and labor code) and
establishment of companies and branches (in
the UAE and Jebel Ali Free Economic Zone).
When speaking on Jebel Ali Free Zone, it is
worthmentioning that there is, within the Free
Zone Administration, a division entitled ‘Jebel
Ali Consulting FZE’ which renders consulting
services inmany countries of theworld. The
main advantage of this company at themarket
is an extensive experience and knowledge of
the specific features in activities of manyworld
leaders in operation andmanagement of free
zones.
‘Jebel Ali Consulting FZE’ offers to its
customers a broad range of services covering
the economic policy formulation, drawing
up feasibility studies, assistance in the free
zones operation. In addition to practical
advices thatmay significantly improve the
company’s position, the customers of ‘Jebel
Ali Consulting FZE’ can even receive funds for
implementation of their commercial projects.
A brilliant example of the efficient work
of the Emirates consulting company are
successful operation of the South container
terminal in the harbour of Constanta (Romania)
which is being run by Dubai operator DP
World, on the basis of a long-term concession.
Thank to experienced experts of ‘Jebel
Ali Consulting FZE’, the South container
terminal was able to increase its turnover
– less than in a year term – by nearly 500%
and reach a recordmark of 500 000 TEU. For
this remarkable achievement, themunicipal
authorities of Constanta have decorated
the terminal with the award “Best Harbour
Terminal Operator”.
The year 2006 saw further increase in
turnover as well as in the number of berths.
Recently, the barge voyages between
Constanta and Beograd started. Today, a plan
of a railway communication between the
South container terminal and Budapest is
being conceived. The terminal will receive
new gantry cranes; the shipyard capacity
will grow by 50%. When using a favorable
harbour’s location at themouth of Danube
channel, DPWorld, under consulting assistance
of ‘Jebel Ali Consulting FZE’, hasmade
Constanta amain sea gateway of the Eastern
Europe on the Black Sea coast.
One of the primary problems hindering
the development of consulting is thatmost
managers haven’t realized yet that old
managementmethods and principles are
ineffective and sometimes even harmful
for their business in the fast-changing
environment. They don’t understand
that civilized business requires regular
and comprehensive consulting support.
Unfortunately, many of them realize it too late,
when the company is nearing bankruptcy and
they can’t fix it themselves and have nomoney
for outsourced consulting. They get into this
vicious circle and it is very difficult to get out
of there.
Finally, it is worth saying that consulting
is not a universal solution. “Consultants come
and domy job” – this is typical and bad
misconception. Consultants’ efforts without
active customer’s supportmay be vane,
especially in the implementation phase. Only
themanager’s striving to get the company out
of the “abyss” supported by coordinated and
focused actions can save the business and give
it a new life.
SergeyPACHKOVSKY,
DirectorGeneral, UkraineTradeCenter for theGulf
Countries,Official Representativeof Jebel Ali FreeZone
inUkraine, President of Investment andPrivatization
AssistanceFund
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